Article Mapper
Continuous monitoring of BCG thought leadership and competitor firm publications
Pipeline
Overview
Provides continuous competitive intelligence on thought leadership output from BCG, McKinsey, Bain, and other major consulting firms. Monitors publication feeds in real time, extracts full article content, and classifies each piece by practice area and strategic relevance.
The classifier goes beyond simple topic tagging. Each publication is analyzed for practice area alignment, strategic relevance to active engagement themes, and competitive positioning implications. When McKinsey publishes on a topic where BCG has an active client engagement, that article surfaces with higher priority — giving the MD context for the inevitable client question about the competitor's perspective.